4 Trends Shaping Fashion Tech

The worlds of tech and fashion continue to converge and nowhere is that more apparent than at London Fashion Week. There's fashion brand Hunter streaming its show to shopping centres, Burberry's #tweetcam hashtag, which triggers a camera to take pictures on the runway and River Island experimenting with virtual reality. This extends across the fashion world, with 3D-printing developments inspiring designers, wearable tech appearing on the catwalks and harnessing data for brand development and e-commerce potential becoming increasingly essential for fashion brands.