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Funding History
$97m
Round Size Investors Date
US$50m Sequoia Capital 30 Apr 2012
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Latest Editorial152

What's Changing Social Media In 2016

The latest changes by social media and messaging firms are all about cementing their dominance in their users’ everyday lives. From Facebook’s push into bots to Twitter’s deal to stream NFL games to Snapchat’s discovery channels these services...

Read More30 Sep 16
Snapchat’s Got A Lot To Prove To Marketers

Snapchat is the new Wild West when it comes to marketing. Many marketers are setting out into this relatively unknown territory in the hope of winning big with the app’s highly-engaged, young user base. There’s new evidence to suggest just how...

Read More03 Jun 16
Instagram Is Now Essential To Businesses

One of the most-important social media platforms, Instagram, which Facebook acquired in 2013 for USD1bn, now counts more than 400m users, more than Twitter or Snapchat. And as Facebook ramps up advertising, it’s becoming a real source of revenue for...

Read More01 Jun 16
Social Networks’ Evolving Role In E-Commerce

For business looking for precise customer targeting, social networks are some of the best bets. Social networks aren't standing still, offering new products that can fundamentally change online marketing and e-commerce. Some technologies, like chatbots,...

Read More19 May 16
Snapchat Is A New Code For Brands To Crack

Snapchat is following in the footsteps of social media rivals like Facebook, Instagram and Twitter by reportedly introducing an algorithm to determine the order that messages appear in users’ feeds. Details around it are scarce, but it’s expected...

Read More18 May 16
Influencers Are Advertisements For Millennials

From David Beckham chugging Pepsi to Rodger Federer’s Rolex - in marketing, endorsements work. It’s why advertisers spend a fortune getting celebrities to appear in adverts. However, in the age of social media there are many more opportunities for...

Read More21 Apr 16
What Marketers Need To Know About Changing Social Video

Social media and messaging apps dominate the time users spend on mobile devices and an increasing amount of this time is now spent consuming video content. ZenithOptimedia forecasts that video viewing on mobile devices will increase by 35% this year,...

Read More15 Apr 16
Twitter's Turns 10 & Thriving In a Downturn

Looking back at Twitter as it turns 10, the Pope joining Instagram and how bootstrapping is sexy, here are the seven articles to read to keep informed. Twitter Turns 10 Twitter is turning 10 after launching in 2006 under the name Twttr. Since then the...

Read More21 Mar 16
Dispelling AI Myths & Snapchat’s New VP Of Product

Dispel some artificial intelligence myths from your mind and find out why Snapchat is poaching a head of product from the music world in our round up of the need-to-know news and opinions in tech today.   1. Backing Drones As use cases grow drones...

Read More16 Mar 16
Mondo's USD1.4m In 96 Seconds & Lessons From Failed Startups

From Mondo’s super-fast crowdfunding to The UK and France’s new drones ambitions, here are the stories to keep you ahead of the crowd in tech today. 1. 96 Seconds 96 seconds was all it took UK challenger bank to raise GBP1m (USD1.4m) on...

Read More04 Mar 16
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